Jean-Noël Kapferer, Auteur à CREA - OMNES Education
Strategic Brand Management: new approaches to creating and evaluating brand equity by Jean-Noël Kapferer | Goodreads
Michaela Merk, PhD on X: "Jean Noel Kapferer introducing the topic of the @Monaco #luxurysymposium on the art of creating emotions in a fast moving #global world https://t.co/twaUbNI0VO" / X
Exclusive interview with Jean-Noel Kapferer, author of The Luxury Strategy | Eul din eticheta